Clickbank Merchant Account

You can have your downloadable, digital products sold through Clickbank merchant account online. The other facilities available include acceptance of payment through credit cards, debit cards, and the online checks.

Like any other 3rd party processing, the sale that is technically made through Clickbank, allows you to sell the access to the digital product of yours. They, in return, pay you a small portion of the selling amount and list the product in the online market place directory of yours.

In other words, Clickbank would be charging you some fees for processing your sales and for accessing to marketplace customers of theirs.

The concept

Clickbank merchant account is accompanied with payment screening, customer support regarding billing inquiry, processing of refund request, and the essential payment systems. With Clickbank, you would be able to generate traffic activity/sales, make provisions for online sales pages, fulfill orders, make provisions for customer support apart from refunds, etc.

This is a basic overview. To learn more, go to Clickbank.com.

Advantages of Clickbank Merchant Account

Clickbank has been set up as an affiliate and payment processing program service meant for digital, downloadable products. ItÕs an easy and economical way of offering an associate program for beginners and those willing to get their feet wet by running affiliate programs. The major advantage of Clickbank Merchant Account is the affiliate program which is a part of its in-built facilities.

You would be entitled to present commission of around 50% on the digital products chosen by you. You need not have to shell out anything extra or upload any additional software. All you need to do is just generate affiliate URL, thereby making it available for the people willing to promote the product of yours. Whenever sale takes place through any of the affiliate, Citibank goes on to handle affiliate compensation. You do not have to do anything extra.

This service also presents a huge variety of options regarding payment, that too, with identical fee structure. The customers of yours can pay through Novus, MasterCard Debit, Visa Debit, Bravo, Euro card, Discover, American Express, MasterCard, or Visa. Making use of Clickbank Merchant Account can be equated to less work on the administrative part, no agreements with respect to long term, and lower costs on the whole for majority of low-volume accounts.

Disadvantages of Clickbank Merchant Account

The first and the foremost disadvantage of Clickbank Merchant account is acceptance of digital services and products only. The products and/or services of yours should be deliverable completely over internet through web pages, email, or downloadable files. Clickbank Merchant Account is costlier as compared to other merchant accounts.

In other words, you need to pay a bit more in order to avail of Clickbank Merchant Account. Another disadvantage is that secure pages cannot be handled by Clickbank Merchant account. This goes on to say that the download URL of yours is accessible by any person knowing the address. As a solution to this problem, several shopping carts offering secure technology have come up. This technology can then be plugged in to the Clickbank Merchant Account of yours. Some people change the URL periodically for preventing fraudulent downloads.

By Hiresh Naidu | Contributor

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